How is the virus changing book sales?

If you had told me months ago that I wouldn’t be working on any banquets or major events in May, I would have laughed in your face.


It would have looked something like this.

I had a scholarship banquet and corporate annual meeting on my plate (those I do every year), a product launch, PLUS my son is graduating high school. I was on the fast train to a super stressful May. But now…

Continue reading “How is the virus changing book sales?”

Indie Life: Celebrating a Milestone

IndieLife7Every second Wednesday of the month, indie writers band together to post a little inspiration for the journey.

This month, I write to celebrate a milestone. On January 11th, 2014, my first novel, Of Sun & Moonrocketed to #1 on the Amazon U.S. Top Free eBook list in two categories: Teen & YA Supernatural Mystery and Teen & YA Romantic Mystery. It also grabbed  Continue reading “Indie Life: Celebrating a Milestone”

YA Author Series: Keywords and Tags

bryna butlerI’m constantly experimenting with keywords and tags. They are a must need for any author trying to sell books online. Tags can help readers find your books. Amazon has what I feel is the most advanced system for tag/keyword use.

If you publish through Amazon’s Kindle Direct Publishing, you can designate two categories for your books and up to seven keywords. Use these. Amazon takes into Continue reading “YA Author Series: Keywords and Tags”

Indie Author Series: Author Pages

WP_20130114_002Like my wise old lady pic? Thought I needed an intellectual look as I dish out advice on this week’s Indie Author Series subject…Author Pages. New indie authors often make author profiles/pages their first venture into the insanity that is modern book marketing.  I’m included. I remember spending a couple of weeks Continue reading “Indie Author Series: Author Pages”

YA Indie Carnival: Do You Audiobook?

I don’t.

My books aren’t published as audiobooks and I don’t listen to audiobooks. Well, not usually, when I got my first kindle I tended to use the text-to-speech function quite a bit, but that’s the closest I’ve come.

Don’t get me wrong, I am intrigued by them. In college, I co-hosted a weekly radio show on campus and I also read the news and operated the soundboard at an AM station on the weekends. I’ve thought through the technique of it many times. If I wanted to record my books as audiobooks, how would I do it?

But it’s not as simple as recording.

For an indie writer, recording the audiobook can be difficult, but it’s not the most complicated part of the process–we’ll get to that later.

First, one must decide if the piece will be author-read or if professional talent will be used. If going the pro route, consider the speaker AND the audience. Keep the gender and age of the voice talent in line with the POV of the story. Keep your ego in check. You may think that as the author, your voice would be best (after all, who knows the work better than you), but I urge you to think about the listener’s experience. If you have no previous experience in voice work; perhaps it’s best to leave that to the pros.

After recording, it doesn’t get easier. Distribution seems to be the project killer. It’s tough to get the right formats, and even then, getting your work listed in top stores like iTunes and Amazon can be a Herculean task. So, your next question is – Do I want to make money? Blunt, but necessary.

If the answer is no, consider or a similar service. With podio, the author can record the book in pieces (aka serials) with nothing more than a good microphone and a laptop (although you sacrifice quality). Audiobooks on are free. Also, Smashwords will list your podiobook on the ebook’s page.

If the answer is yes, than you need to tackle the giant – Audible. Audible supplies audiobooks for the big guys like iTunes and Amazon. Don’t go to You won’t find any info there. Go to It stands for Audiobook Creation Exchange. ACX is to Audible as KDP is to Amazon (roughly). This is the site you must use to get on Audible, unless you go through a production service like

Even on ACX, you can “audition” talent and search for a producer or submit your self-recorded files. Keep in mind that if you use pro talent and production (on ACX or another way), you must be willing to pay for it. A few weeks ago, I got a basic quote from one of the indie-friendly production shops, and for my 250-page novel, Of Sun & Moon, I was quoted $2,575 for talent and production of iTunes-ready files.

ACX does appear to offer tons of free marketing resources, and as I write this, it touts 90% royalties. So, you’ll have to do the math for yourself. Do you audiobook?

Share your audiobook experiences and see what these authors have to contribute on the subject…

1. Laura A. H. Elliott 2. Bryna Butler, author Midnight Guardian series
3. Melissa Pearl
4. T. R. Graves, Author of The Warrior Series
5. Suzy Turner, author of The Raven Saga 6. K. C. Blake, author of Vampires Rule and Crushed

Dec. 16 Tour Stop

Did you know that I am a “bad ace”. Wait a sec, I have to pick my husband off the floor because he’s laughing so hard. Anyway, I’m one of the “bad ace” authors hosting the Official Callum & Harper Blog Tour. The tour will stop here on December 16th. I’ll interview C&H Author Fisher Amelie, should be pretty awesome. and she called me Beautiful Bryna – check it out